Fight MND has unveiled a striking three-metre beanie on the front of Flinders Street Station on Tuesday, to kick off the Big Freeze 11 campaign!

Fight MND Executive Director Bec Daniher joined Jacqui Felgate on 3AW Drive to discuss the launch of the campaign.

She revealed that this year’s beanie features a “beautiful bright blue” colour woven through it, along with a special pin.

Press PLAY to listen to the full chat with Bec Daniher on 3AW 

Image: Getty/Josh Chadwick