Australia’s 10 most trusted brands of 2023 revealed

Australia’s most trusted brands of 2023 have been revealed.

• Scroll down to see the top 10 most trusted brands of 2023

In the Reader’s Digest annual survey of more than 2800 Australians, Dettol came out on top.

Press PLAY below to hear why the brand performed so well

“It’s been around in the Australian marketplace for a long time and I think most Australians have grown up with it,” consumer behaviour expert, Dr Al Marshall, told Ross and Russel.

Managing editor of Reader’s Digest, Zoe Meunier, told Dee Dee Dettoll has “always been pretty high” on the list.

Press PLAY below to hear why Dettol is always “pretty high” on the trusted brands list

The top 10 most trusted brands in Australia 2023:

1. Dettol
2. Weber
3. Cadbury
4. Bunnings Warehouse
5. Panadol
6. Victa
7. Band-Aid
8. Royal Flying Doctor Service
9. Dulux
10. Glen 20