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Controversial or clever? New campaign raises eyebrows

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Article image for Controversial or clever? New campaign raises eyebrows

Neil Mitchell has a question.

Controversial? Or clever?

A new campaign has been launched to convince people to become organ donors.

It features Jesus on the cross speaking with soldiers, who convince him to sign up as a donor.

“This will ruffle some feathers,” Neil Mitchell said.

The 3AW Mornings host said he didn’t find offensive personally.

“The intention is not to offend, it’s about getting people to sign up and have a conversation (about organ donation),” filmmaker Richard Todd said on 3AW Mornings.

“Hopefully there’s not too much pushback.”

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