Eddie McGuire sheds light on the sport business conference launching in Melbourne today

Eddie McGuire has shed light on SportNXT, a sport business conference which is launching in Melbourne today.

McGuire is the director of SportNXT, and told Ross and Russ “you couldn’t get better timing” for the conference.

Press PLAY to hear him explain why

“We’ve got to have a new way of thinking about these things, otherwise we’re going to get left for dead,” McGuire told Ross and Russ.