How Cash Converters is dealing with the shift toward a cashless society
If there’s one brand you’d expect to struggle with the shift toward a cashless society, it’s Cash Converters.
But ignore the name – they’re moving with the times.
Cash Converters is currently trialling a system whereby you can convert your old items into an EFTPOS card instead.
Brand Manager Glenn Donaldson told Tom Elliott said most of their customers prefer cards.
‘There’s a safety issue as well,’ Mr Donaldson said.
‘Many don’t want to be walking around with a few hundred dollars on them.’
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