Former Demon makes the Financial Review’s Young Rich List
Former Melbourne footballer Joel Macdonald has made it onto the Financial Review’s Young Rich List.
Macdonald, 33, developed a delivery management system ideal for today’s online marketplace.
The company, GetSwift, started as a service that delivered alcohol, which was an instant success.
Macdonald told Neil Mitchell it ballooned from there.
“All of a sudden we needed build some software to streamline and optimise that whole scenario,” he said on Tuesday.
“It just so happened that a couple of big companies in America took an interest in our software.
“The global demand was just incredible.”
The Financial Review estimates Macdonald’s net worth is now well over $100 million.
Macdonald played 44 games for Melbourne and 80 games for Brisbane in a career spanning from 2004 to 2013.
Click PLAY above for the full story