Workwise: How to raise your prices without losing customers

How do you communicate a price rise to your customers? That’s the questioned posed in this week’s Workwise segment, inspired by Woolworths’ recent decision to increase the price of a household staple, milk. Professor Gary Mortimer from QUT’s School of Business shares tips on the right way to let your customers know that the price of an item or service is increasing.

Read more: https://www.officeworks.com.au/workwise/business-basics/how-to-communicate-price-change-to-your-customers