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Why customer aggression is on the rise

Tom Elliott
Article image for Why customer aggression is on the rise

The rise of online shopping and digital interactions has contributed to a surge in customer aggression towards staff, says a consumer behaviour guru.

The National Retailers Association says the issue is getting worse.

“It’s a function of online and digital marketing,” Barry Urquhart told Tom Elliott.

Press PLAY below to hear him explain why

Picture: Getty iStock

Tom Elliott
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